Uit nieuwsbrief van Dan Calladine..
Microsoft Tests ‘Mouse-over’ search ads
“When you mouse over or click on a favicon-sized object at the beginning of the paid search ad on the right (in this image, you can just see one of them at the bottom right), a window opens up with tons more information, turning a "text ad" into an interactive display ad, voila! Yes, this is like Ajax, Flash, etc. But the feel is far more fluid”
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